Printfest 2015


March 3-4 2016,
Sheraton Zagreb Hotel, Croatia




THURSDAY, March  3, 2016
08:30 - 09:30 Registration
09:30 - 10:00 Opening remarks

10:00 - 10:30



Key Note: Current Trends and Perspectives – New Age of Print

Global Macroecomic Trends, the impact on print and the changing role of Emerging Markets. Printing industry trends and outlook. The key markets and trends by geography, technology and segment. Digital vs Offset trends and outlook.

Alfredo D. Lorenzini, Italy, Kodak S.p.A.

  Modern Conventional Printing

10:30 - 11:00


Inevitable Role of Conventional Print in the Marketing Mix - Current Situation and Perspectives

Tony Carter, UK, Komori International Europe/Prosistem Graf d.o.o., Slovenia

11:00 - 11:20


Simply Smart – Integration of Technologies, Processes and Information

“Simply smart” stands for an innovative way of using sophisticated technologies for automatization and optimization of all processes within the industry. It is synergy of different technologies and media, used for integration of processes and data. It is flexible in production and personalization of products, integration of conventional printing in the industry of modern media environment.  Digitalization of printing industry provides better communication, more flexibility and faster adjustment to demands of modern market, globalized media industry. In the future, modern printing industry will deepen integration within digital world and consumers, suppliers and service providers. “Smart print shop” stands for integration and networking within business, “Smart services” for flexibility and productivity, “Smart collaboration” for innovative approach to cooperation.

Uli Bader, Germany, Heidelberger Druckmachinen AG

11:20 - 11:50 Coffee break
  Modern Digital Printing

11:50 - 12:10


Inevitable Role of Digital Print in the Marketing-Cross Media Communication

In today's fast paced and media saturated environment, cross media campaigns are an effective way for companies not only to present their message to customers but also to engage and embed customers directly in the campaign.
It will be discussed how print service providers, able to offer cross media services, can grow their business, gain significant advantage over competitors and so increase profitability.
You will find out about new market trends, including focus on cross media communication, and Rob will also share examples and success stories from Canon partners and customers who have reaped the benefits of cross media campaigns.

Rob Koenen, Netherlands, Canon CEE GmbH

12:10 - 12:30


Global Trends in Digital Printing - Can We Start Them in Our Region?

Digital printing is relatively new and dynamic activity. This is very innovative industry because it continually finds its new markets and defines its own demand. Many solutions of technology have been improved with various possibilities of digital print application. New trends are developing. Can we start them and make a difference in our own business management? Maybe Xerox tools can help us develop our business.

Admir Joldić; country manager Xerox Adria

12:30 - 12:50


We Shape the Future of Digital Printing

Bojan Zupančič, Slovenia, Konica Minolta Bussines Solutions Europe

12:50 - 13:10


Innovate Your Packaging Trough HP Indigo Digital Print

Today market needs are different than 20 years ago.
World is changing very fast and consumers are changing even faster. Consumers are more demanding than ever, runs are shorter and shorter, market required mass customization instead of mass production.
HP Indigo Digital printing answers to market needs much better than conventional printing.
How to adapt your business to the future and how others did it?

Pawel Lul, Poland, HP Indigo, Izrael

13:10 - 13:30


Advantages of Xeikon Digital Print Technologies

As an innovator in digital technology and established manufacturer of digital printing equipment, Xeikon advances its technology. LED-array-based technology combined with different and specific toners can respond to every request and guarantee technological and high quality advantages to manufacturers of printed products as well as consumers of print. Solutions for document and commercial printing products and applications for labels and packaging are designed to meet broader market demands. We realize that in an industry where technology and innovation are the driving forces, performance is measured by one criterion only: customer satisfaction.

Vincent van Horenbeeck, Xeikon GmbH, Netherlands/Hrvoje Javor, Fortuna Komers d.o.o., Croatia

13:30 - 13:50


Digital Label Printing

After an introductory company presentation, an overview on the single pass UV inkjet technology, its development over the years, print heads and related ink development, comparison to other digital technologies with Pro & Con’s will be given, where after a product overview of Durst’s UV inkjet label press portfolio with its application options and typical customer case stories completes the presentation.

Helmuth Munter, Italy, Durst Phototechnik AG

CROprint and REGprint Award Ceremony
18:00 - 19:00 Registration
19:00 CROprint and REGprint Award Ceremony
  Coffee break (30 min)
  After Party "Honoring you and Mr. Print"


 FRIDAY, March 4, 2016.


09:00 - 10:00 Registration

10:00 - 10:20


Talking to the Mirror

What is the key of successful communication? Out there is much less successful than unsuccessful people, why is that so? Who is tripping me? Answers are pretty simple!

Ranko Končalović, Croatia

10:20 - 10:40


Standardization in Graphic Arts Production

It becomes almost impossible to export graphic arts product onto European market if there is no proof of using standards of industry, sooner than later standards will be demanded onto local market as well. Standardization of our profession potentiates lower production cost, complaints reduction, new sources of revenue through new ventures, easier appearance on international markets, especially European markets. In cooperation with German Printing and Media Industries Federation, FOGRA developed Process Standard Offset (PSO) an industry oriented description and standardization procedure for printed products. In accordance with international standard series ISO 12647, PSO becomes internationally accepted.  Using PSO you guarantee quality of production of whole printed product, from creating a file to printing process. Quality becomes measurable, verifiable and achievable.

Dean Tolp, d.o.o., Croatia

10:40 - 11:00


How to Avoid Missunderstanings With Clients

To avoid unwanted parameters while producing a product outside of technical and technological specifications, main prerequisites should be defined in advance. This is the only way to manage successful business. Mutual agreement is essential in production which can trigger unsolvable misunderstanding even cause lawsuit in the worst case scenario. To avoid inconvenience, mutual agreement of both parties should be signed in a contract. The contract defines details as production, deadlines, quality, payment, potential delays, etc., and it’s good prerequisite to avoid misunderstanding.

Igor Zjakić, Faculty of Graphic Arts, University of Zagreb, Croatia

11:00 - 11:20


3D Printing - New Dimension of Printing

Additive technologies production is over three decades old. Development of RepRap projects and open source technologies contributed to a new dimension of 3D appliance.  FabLab organization as well as whole “makers” population in global economy which connects individuals of different occupations represents another dimension of creativity. Using those technologies as well as other digital technologies of production they open new market niches.
At last, new dimension of 3D print opens some new individual aspects of printing industry with goal of meeting expectations of contemporary economic trends.

Roberto Vdović, FabLab, Croatia

11:20 - 11:50 Coffee break

11:50 - 12:10


Graphtec Cutters

Graphtec cutters are characterized by outstanding price and quality ratio. We offer the only roll-feed cutter for traffic signs, digital cutters for packaging-print proof, mockup, small and medium series and digital cutter plotter for packaging industry.

Goran Todorov, Difol d.o.o., Serbia

12:10 - 12:30



Business Intelligence In Printing Industry

Simple access to important information is the key to business success. One of the ways making faster and more assertive decisions is the use of Business Intelligence tools. Business intelligence is a business management term referring to applications and technologies used to collect and analyse large amounts of data as well as information about the operations of an organization.
Business Intelligence system allow organizations to gain more thorough knowledge about the factors that affect day-to-day operations, thereby contributing to better decision-making in business. It provides the information and analysis focused on business problems that users are trying to solve, increasing their added value and quick solution of those problems.
The use of BI tools help the printing industry companies to improve the performance, allowing access to multiple data sources in order to make sale and purchase analysis, as well as monitor the financial situation, view the movements of stocks and even help to understand what happens in the production area.

Branko Mihorko, Slovenia; Sistrade Software Consulting S.A., Portugal

12:30 - 12:50


Integration and Automatization is the Key for the Future of Any Printing Company

Reduced print runs, shorter delivery cycles and higher number of print jobs to fill up your capacities are global, regional and also local trends. Upgrading your production equipment improves the situation, but integration and automation must not stop at the door of your production floor. To meet actual and future demands of just-in-time manufacturing and shorter delivery cycles, customer relationship management, shorter quoting cycles, integrated production management as well as precise production and waste analysis is key. EFI offers a huge, well selected portfolio of enhanced software solutions from end-to-end of your business processes – and will help you to further reduce cost, optimize your administrative and production processes and earn more profit for a prospering future of your company.

Joachim Halblieb, Germany; EFI, USA; D.Z.S. Grafik d.o.o., Slovenia

13:00 - 14:00 Lunch break
  Successful Stories From Practice

14:00 - 14:30


Digital Large Format Printing - Case Study

Presentation of domestic printing leader, as one of the most successful and largest print producers in region of CEE market, uses HP technology. How HP technology contributes to success of their business? HP FB 11000 and Latex print technology is the key!
Is print finishing so called ‘bottleneck’ of production on digital equipment? ESKO Kongsberg and Fotoba finishing equipment will show you opposite!

Gergely Hidegkuti, HP Scitex/Fortuna Digital d.o.o., Croatia

14:30 - 14:50


With Digital and Offset Print Synergy Towards - Kodak Success Story

Printing is not a commodity anymore let think on what we can do for grow our market. Today is not so easy find a solutions but Hybrid printing can help us?
We live in an era of real-time, personalized communication where consumers can be reached directly using numerous methods of media. At a time like this, static message sent en masse is simply not able to compete with the power of one-to-one communication.
Today you have an opportunity to personalize right on press, at the same time as print, with variable color options for images and text, offering your customers a streamlined time to market for their personalized message/campaigns.
Give your customers better value at a more competitive price, improving their response rates you'll get better margins on more valuable products.
Let have a look on a new era.

Riccardo Passerini, Italia, Kodak Graphic Communications Group, USA

14:50 - 16:00 Printing Forum (panel discussion)
"New Age of Print – Applicability Within Region"
  Participants:  representatives of renowned printing from the region, end users of printing services

End of Program