The award ceremony was held as a part of FEST.A CROPAK 2010, the central event for the packaging industry of Croatia and the region, which was held in Rovinj from 6th to 8th of May. The festival encompassed a range of other events, including an international conference "Trends in packaging industry", Student creative workshop CROPAK 2010, Industrial exhibition and the Council Meeting of Affiliation of Packaging Industries, Croatian Chamber
of Economy.

The participants also had an organised tour of Istragrafika and TDR (Rovinj Tobacco Factory) factories. Despite difficult economic situation, FEST.A CROPAK 2010 gathered more than 160 business subjects from Croatia and the region which confirmed the quality and the importance of the festival for the seventh consecutive year.

FEST.A CROPAK 2010 was held under the general patronage of WPO (World Packaging Organization) while other patrons were EPIC – European Packaging Institutes Consortium, Ministry of Economy, Labour and Entrepreneurship, Croatian Chamber of Economy and Environmental Protection and Energy Efficiency Fund. Istargrafika d.d. from Rovinj was the partner of the festival and Vetropack Straža d.d. from Hum na Sutli and Tehnix d.o.o. from Donji Kraljevas were the sponsors. Student creative workshop CROPAK was sponsored by Atlantic Grupa d.d. from Zagreb and supported by patrons University in Rijeka, Split and Zagreb. Media sponsors of FEST.A CROPAK 2010 were Večernji list, vecernji.hr web portal, Kapital Network television and Smart journal.

The main aim of CROPAK and REGPAK awards is to promote and reward producers, designers and users of packaging as a means of protection, identification, marketing and promotion of a product as well as to expand borders in packaging development following the high standards and rules of the industry by stimulating competitiveness among the packaging supply chain.

CROPAK award competition was opened to Croatian and foreign packaging users – brand owners, packaging producers, POP display and label printers, professional designers, advertising agencies and Croatian owners of integral systems for packaging and packaging waste management.

Since Institute of Packaging and Graphic Arts is a member of World Packagin Organization, all CROPAK and REGPAK winners are eligible to apply for WorldStar, international award for the best packaging in the world.

CROPAK 2010
Winners in selected categories

Category: Production Quality of Packaging
- awarded to packaging manufacturer
Product: Ronhill Anniversary Edition
Brand owner: TDR d.o.o., Rovinj
Design: Miran Tomčić i Tanja Pružek Šimpović, Bruketa&Žinić, Zagreb
Packaging manufacturer: Istragrafika d.d., Rovinj

Category: Packaging of Croatian Product/Series
- two equal awards to product/series brand owners

Series: OL Istria ekstra djevičansko maslinovo ulje (0,25 l, 0,5 l i 0,75 l)
Brand owner: Agrolaguna d.d., Poreč
Design: Nikolina Sušak, Agrokor d.d., Zagreb
Packaging manufacturers: Alplast, Italy; H.O.N.-ing d.o.o., Sv. Križ Začretje; Vetreria Etrusca, Italy

Series: Tomac Amfora
Brand owner: Vinogradarstvo i vinarstvo Tomac, Jastrebarsko
Design: Antonija Majstorović, Manu - kreativna radionica d.o.o., Zagreb
Packaging manufacturers: Šimrak grafika d.o.o., Zagreb; Etigraf d.o.o., Zagreb

Category: Packaging of Foreign Product/Series
- awarded to brand owner

Series: Poli snack 2x, Poli snack&sezam grisini, Poli snack&pecivo sa sjemenkama
Brand owner: Perutnina Ptuj d.d., Slovenija
Design: Andraž Filač, Futura ddb d.o.o., Slovenia
Packaging manufacturers: Kalle GmbH&Co. KG, Germany; AMBACo d.o.o., Slovenia

Category: Graphic Design
- two equal awards to graphic designers of packaging

Series: Male napasti - integralni keks
Brand owner: Stella Croatica d.o.o., Split
Design: Iva Mandić, BBDO Zagreb d.o.o., Zagreb
Packaging manufacturer: Tiskara Kasanić, Zagreb

Series: Maturo
Brand owner: Pik Vrbovec d.d., Vrbovec
Design: Predrag Zagorac, Agrokor d.d., Zagreb
Packaging manufacturer: Istragrafika d.d., Rovinj

Category: Product Design
- awarded to packaging manufacturer

Product: Jana prirodna izvorska voda 5 l
Brand owner: Jamnica d.d., Zagreb
Design: Tea Kličinović, Agrokor d.d., Zagreb
Packaging manufacturer: Jamnica d.d., Zagreb
 
Category: Overall Design
- awarded to brand owner

Series: Tjestenina Fioli
Brand owner: Ragusa d.o.o., Čakovec
Design: Igor Manasteriotti, Brandoctor d.o.o., Zagreb
Packaging manufacturer: Grafičar d.d., Ludbreg

Category: Prototype
- awarded to prototype owner

Prototype: Black&Wine gift box
Prototype owner: Istragrafika d.d., Rovinj
Prototype manufacturer: Istragrafika d.d., Rovinj

Category: EKO CROPAK

Packaging
- awarded to packaging manufacturer

Product: Bordeaux BVS light 1000 ml
Brand owner: Vetropack Straža d.d., Hum na Sutli
Design: Vetropack Straža d.d., Hum na Sutli
Packaging manufacturer: Vetropack Straža d.d., Hum na Sutli

- certificate of recognition for environmental protection
Product: Osječko pivo beer crate
Brand owner: Osječka pivovara d.d., Osijek
Design: Kaplast d.d., Vojnić
Packaging manufacturer: Kaplast d.d., Vojnić

Overall contribution to environmental protection
-awarded to project owner

Project: WASTE NO WASTE / Nije za baciti
Project owner: City of Velika Gorica

Category: CROPAK OF THE YEAR 2010
- awarded to the packaging of a Croatian product/series which receives the best overall score if it exceeds 80 percent of the maximum possible score; it is awarded to the brand owner

Series: OL Istria ekstra djevičansko maslinovo ulje (0,25 l, 0,5 l i 0,75 l)
Brand owner: Agrolaguna d.d., Poreč
Design: Nikolina Sušak, Agrokor d.d., Zagreb
Packaging manufacturer: Alplast, Italy; H.O.N.-ing d.o.o., Sv. Križ Začretje; Vetreria Etrusca, Italy

REGPAK 2010
REGPAK is the award for the best packaging on the regional markets (Bosnia and Herzegovina, Croatia, Macedonia, Montenegro, Serbia and Slovenia). The goal of REGPAK is to present the best of what the regional packaging industry has to offer.

REGPAK award panel was composed of professional designers from 5 countries who decided on the winners in two categories.

Category: Packaging of a product on the regional market
Product: Zdenka Sir s tartufima
Brand owner: Zdenka mliječni proizvodi d.o.o., Croatia
Design: Izvorka Jurić and Nikola Futač, Tridvajedan tržišne komunikacije, Croatia
Packaging manufacturers: Milprom de luxe d.o.o., Zagreb; Kerschoffset d.o.o., Zagreb; Tipograf d.o.o., Zagreb

Category: Packaging of a product series on the regional market
Product series: Mivela - gazirana prirodna mineralna voda
Brand owner: Nova Sloga a.d., Serbia
Design: Black and Gold Design Agency, France
Packaging manufacturer: Nova Sloga a.d., Trstenik, Serbia

Student creative workshop CROPAK 2010

Category: Student works
-awarded to a student

Task: graphic design and redesign of Ralon line of products packaging
Brand owner: Atlantic Grupa d.d., Zagreb
Graphic design: Tomislav Maričić, Faculty of Graphic Arts, University of Zagreb
Mentor: dr. sc. Jesenka Pibernik

Five weeks after the creative task was presented to the students who participated in the Student creative workshop CROPAK 2010, organized by company Tectus d.o.o., Institute of Packaging and Graphic Arts and Ambalaža (Packaging) trade journal, mentors selected 26 works which entered final selection. Panel of judges then chose the best six solutions for this year's task - : graphic design and redesign of Ralon line of products packaging. Students Boris Radulović, Tomislav Maričić, Miro Tomić and Igor Toplak from the Faculty of graphic Arts, University of Zagreb and Meri Files and Zvonimir Jergović from the Academy of Applied Arts, University of Rijeka competed for CROPAK 2010 in the category Student works, and the winner was announced on May 7th during FEST.A CROPAK 2010 in Rovinj.

This year's Student creative workshop CROPAK was held under the patronage of three Croatian universities. Ninety-eight students from the Academy of Applied Arts, University of Rijeka, Arts Academy, University of Split, Faculty of Graphic Arts, University of Rijeka and an independent group of students from School of Design, Faculty of Architecture, University of Zagreb worked on the task under the watchful eye of their mentors, supervisor Dean Vranić, chief creative director of Imago reklamna agencija d.o.o. from Zagreb and representatives of Atlantic Grupa d.d. from Zagreb.

Considering the fact that last year's winner of Creative workshop CROPAK 2009, Marino Krstačić Furić, a student from the Academy of Applied Arts, University of Rijeka, won 26th place and a Certificate of Recognition at the WorldStar Student award for the best student packaging design in the world, the expectations from this year's winner are high.