«
Back to content
Vol 2 | Year 2011
Active and Intelligent Packaging
Basic traditional functions of packaging - protection, communication, ease of use and holding the product, daily struggle to meet the needs and demands of the modern market. Constant changes in lifestyle, new development trends in food technology, market globalization which needs new distribution channels and consumer routines which leave less and less time to buy fresh groceries and for food preparation have set a series of demands on development of packaging concepts and solutions that can ensure freshness, quality, safety and prolonged life of packed food. All these demands have paved the way for the development of active and intelligent packaging.