The responsibility of the Affiliation of Packaging Industries for finding a way to improve the packaging industry is of an even greater importance in moments of industrial hardship and decline. We talked with Mr Enis Kancelir, the president of the affiliation, and found out what are his visions how to achieve this by focusing activities and solving specific problems. Mr Kancelir has been elected as the new president of the Affiliation of Packaging Industries in April this year, and his experience will without a doubt help him coordinate all members in achieving the goal of optimising the sector.